Mobile for Development » mWomen Resources GSMA documents

GSMA mWomen Innovation Fund: Overview and Guidance for NGO Applicants – Slides

GSMA mWomen — Thu, 09 May 2013 09:59:44 +0000

Presentation featuring an overview of the GSMA mWomen Innovation Fund objectives and terms, as well as practical advice for NGOs & social enterprises on preparing a competitive application for the grants launched in April 2013. This round comprises of three grants, valued up to US$ 140,000 for projects up to ten months long. The grants are intended to provide seed funding for NGOs, working in partnership with mobile network operators, to design and launch products, value added services, marketing campaigns and/or distribution mechanisms (‘offerings’) that will increase women’s access to and use of mobile and life-enhancing services. The webinar recording to accompany this presentation can be found here and more information and tools to prepare a concept note can be downloaded here.

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GSMA mWomen Innovation Fund grant documentation – NGOs – April 2013

GSMA mWomen — Fri, 19 Apr 2013 12:31:40 +0000

Collection of documents required for NGOs (including social enterprises) to submit a concept note ahead of the application stage for the round of GSMA mWomen Innovation Fund grants launched in April 2013. This round is comprised of three grants, valued up to US$ 140,000 for projects up to ten months long. The grants are intended to provide seed funding for NGOs, working in partnership with mobile network operators, to design and launch products, value added services, marketing campaigns and/or distribution mechanisms (‘offerings’) that will increase women’s access to and use of mobile and life-enhancing services.

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For additional information, please write to mWomengrants@gsma.com.

GSMA mWomen Innovation Fund grant documentation – March 2013

GSMA mWomen — Wed, 06 Mar 2013 14:03:16 +0000

Collection of documents required for mobile operators to submit a concept note ahead of the application stage for the GSMA mWomen Innovation Fund grants launched in March 2013. This round is comprised of three matching grants, valued up to US$ 70,000 for projects up to nine months long. The grants are intended to provide seed funding for operators, with or without partners, to design and launch products, value added services, marketing campaigns and/or distribution mechanisms (‘offerings’) that will increase women’s access to and use of mobile and life-enhancing services.

Download here

GSMA mWomen Marketing Handbook

GSMA mWomen — Wed, 27 Feb 2013 06:00:52 +0000

The GSMA mWomen Marketing Handbook, created in partnership with Altai Consulting, is a resource for mobile network operators and other members of the mobile ecosystem to improve their approach to marketing to low-income women in emerging markets. It offers an approach and examples from the mobile industry as well as other industries and the development community.

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Unlocking the Potential: Women and Mobile Financial Services in Emerging Markets – Executive Summary

GSMA mWomen — Mon, 25 Feb 2013 16:31:25 +0000

Executive summary of February 2013 report, which offers insights on women’s needs for financial management tools and use of mobile financial services in Indonesia, Kenya, Pakistan, Papua New Guinea and Tanzania. It also contains implications for action for mobile financial service providers in any emerging market. Full report accessible here

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Unlocking the Potential: Women and Mobile Financial Services in Emerging Markets

GSMA mWomen — Mon, 25 Feb 2013 16:30:24 +0000

This February 2013 report offers insights on women’s needs for financial management tools and use of mobile financial services in Indonesia, Kenya, Pakistan, Papua New Guinea and Tanzania. It also contains implications for action for mobile financial service providers in any emerging market.

Download here

Intel – Women and the Web

Mobile for Development — Thu, 10 Jan 2013 13:47:33 +0000

By Intel. Report investigates the internet gender gap and highlights the significant global social and economic opportunities of securing internet access for women in low and middle-income countries.

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Women, Mobile Phones and Savings

Grameen Foundation — Wed, 31 Oct 2012 07:35:44 +0000

Small-scale case study of Grameen Foundation’s savings project at Cashpor Microcredit, Varanasi, India, investigating whether women have limited access to savings services delivered via the mobile phone due to a lack of technical knowledge and mobile phone access. The data collected highlight some gaps in service and furthered understanding of how these women, men and their families use mobile technology. Lessons learned included: promoting mobile phone ownership among women is an important aspect of ensuring they gain unobstructed access to mobile services and affects the frequency with which they use them; providing mobile phone literacy training is essential among these women and the children of Cashpor clients know much more about mobile phones than their parents. Women reported that their children are teaching themselves how to use the phone and are passing that knowledge along to their mothers.

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Mobile Value Added Services: A Business Growth Opportunity for Women Entrepreneurs

Cherie Blair Foundation — Sun, 01 Jul 2012 14:36:01 +0000

This research studies the main business challenges faced by women entrepreneurs in Indonesia, Nigeria and Egypt, identified existing and new mobile VAS that could be used to address these challenges, and prepared a business case for scaling up those services that would likely have the greatest impact on women entrepreneurs.

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Asiacell Almas Line: Serving women’s mobile needs in Iraq

Mobile for Development — Thu, 10 May 2012 09:16:11 +0000

Case study shows how Iraqi operator Asiacell achieved commercial success through serving women customers. The operator conducted consumer insights research to understand the needs of women in its market and launched the Almas line of products.

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