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By Mobile for Development

Agricultural Value Added Services (Agri VAS): Market Assessment & User Needs

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  • Region: Global
  • Source: GSMA
  • Type: Research, White Paper
pdf

At the design stage of any new product or service, it is critical to understand the user’s needs and to identify the unique demographics that exist within the target market. This is especially crucial for Agri VAS as base of pyramid users tend not to be surveyed extensively.

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