GSM Association Press Releases 2006
Microimage & Open-Plug Take Top Prizes at Inaugural Asian Mobile Innovation Awards
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GSMA and Voxiva develop handset software to fight spread of pandemics
17th October 2006 - Singapore: The GSM Association (GSMA) last night announced the winners of the inaugural Asia Mobile Innovation Awards at the world-famous Raffles Hotel. Microimage won the award for Most Innovative Mobile Application or Content and Open-Plug scooped the prize for Most Innovative Technology Development. The competition - sponsored by Ericsson - is exclusively for young, small and start-up companies across Asia developing exciting, innovative technologies, applications and content for the fast moving mobile space.
 Microimage has developed the world's first patented local language messaging and content browsing application to provide customised, local language support for entry-level applications on mobile devices in emerging markets.
"We are absolutely delighted that the judges selected our localised messaging and content browsing service as Asia's Most Innovative Mobile Application or Content offering," said Harsha Purasinghe, CEO, Microimage of Sri Lanka. "The award is fitting testimony to the hard work of the team at Microimage and will act as a catalyst to our company's international expansion. We would like to thank the operators, partners and customers who made this happen."
Open-Plug's ELIPS is the first open software framework designed for mobile phones, which enables ELIPS-based handsets to be tailored and configured far more quickly according to the requirements of operators.
"This award will catapult Open-Plug onto the global mobile stage and will be a major milestone in the development of our small, innovative company," said Nicolas Sauvage, CEO, Open-Plug Taiwan. "For our component-based ELIPS framework and MMI to be named Most Innovative Technology Development in Asia is an incredible achievement. We couldn't be more proud of, and grateful to, the people that made this happen - our employees and partners."
Microimage and Open-Plug were judged winners by a prestigious judging panel comprising senior representatives from Bharti-Airtel, KTF, Smart Communications, SpinVox - winners of this year's global innovation award - and Ericsson after a round of 'elevator' pitches at the 3GSM World Congress Asia in Singapore.
In addition to their awards, the two winners will receive an automatic place on the shortlist for the innovation category of the GSMA's Global Mobile Awards at the 3GSM World Congress in Barcelona next February. For full details on the Global Mobile Awards, visit: www.gsmawards.com
About the GSM Association:
The GSM Association (GSMA) is the global trade association representing 700 GSM mobile phone operators across 215 countries of the world. In addition, more than 180 manufacturers and suppliers support the Association's initiatives as key partners.
The primary goals of the GSMA are to ensure mobile phones and wireless services work globally and are easily accessible, enhancing their value to individual customers and national economies, while creating new business opportunities for operators and their suppliers. The Association's members serve more than two billion customers - 82% of the world's mobile phone users.
For further information contact:
Mark Smith/David Pringle
GSM Association
/ +44 795 755 6069
Email:press@gsm.org
Richard Fogg / Alex Sowden
Companycare
Tel: +44 118 9395900
Email: richard.fogg@companycare.com / alexs@companycare.com
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